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FOR IMMEDIATE RELEASE
July 10, 2013

Eastlink builds on Remote DVR Experience with easy-to-use graphical guide that allows customers to schedule recordings from anywhere using their iPad



Halifax, NS
Eastlink announced the launch of its new iPad application today, TotalGuide xD. The new application, powered by Rovi (NASDAQ: ROVI), personalizes the guide experience.  

“We continuously talk to our customers about what they want and need,” said Eastlink CEO Lee Bragg. “They’ve told us that they are looking for products that make their lives easier; this is designed to do exactly that.”

Building on its innovative Eastlink Remote DVR service released just last month, Eastlink’s TotalGuide xD iPad app is a free and convenient way for viewers to browse TV listings, explore programs, find what to watch, personalize the guide, and remotely schedule recordings for viewing at a later time and date — directly from their iPad tablets.

TotalGuide xD is an iOS app available on the iTunes App Store free of charge for Eastlink customers, and is available in English and French. 

Eastlink’s new TotalGuide xD iPad application gives customers a personalized guide experience with:

  • an easy-to-use design specifically created for iPad
  • intuitive search to find favorite shows, movies and celebrities with rich content and graphics
  • the ability to review channel listings, view program information, and see recommendations for other programs including the ability to set recordings for these programs on their DVR whenever their iPad is connected to the Internet

“By powering Eastlink’s Remote DVR service and TotalGuide xD, Rovi is helping Eastlink deliver next-generation video services to their customers with the convenience of using mobile devices to access a more enjoyable entertainment experience,” said Bob Shallow, SVP, Product Sales & Marketing at Rovi. “TotalGuide xD brings a more personalized search and discovery experience to consumers — making it easier for them to connect to, discover and enjoy their favorite programming.”

For more information about Eastlink’s new TotalGuide xD iPad app, visit eastlink.ca.

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About TotalGuide xD
TotalGuide xD is powered by Rovi signature data, remote recording, search and recommendations technologies, offering a unique, interactive and engaging entertainment discovery experience to users. With the addition of the Eastlink deployment, Rovi TotalGuide xD application is now available for access by more than 1 million subscribers in North America. The apps are developed from Rovi’s family of interactive guides that combines rich TV listings with enhanced data, images and multimedia to deliver an engaging entertainment experience. Rovi media guides enable consumers to quickly see what's on, find the programs and information they want, and uncover new, related shows and dynamic content.

About Rovi Corporation
Rovi powers the discovery, delivery, display and monetization of digital entertainment. With innovative technology solutions for consumer electronics manufacturers, service providers, content producers, advertisers, retailers and websites, Rovi connects people and the entertainment they love. The company holds over 5,000 issued or pending patents worldwide and is headquartered in Santa Clara, California. More information about Rovi can be found at rovicorp.com.

Media contact:
Linda Quach
Rovi Corporation
408-562-8504
linda.quach@rovicorp.com

About Eastlink
As Canada's largest, family owned and operated telecommunications company with operations in eight Canadian provinces and Bermuda, Eastlink provides residential, business and public sector customers with industry leading video entertainment and communications services.

Powered by state-of-the-art fibre optic and wireless networks, Eastlink's advanced services include Unmatched TV featuring Personal Picks, Maestro DVR and Video OnDemand, high speed Internet scalable to 200 Mbps, competitive local and long distance telephone, home security and automation, data communications and exclusive locally-produced programming via Eastlink TV. Thanks to its 1,700 employees across Canada, Eastlink has been recognized as one of Canada's Best Managed Companies for seven years running.

Media Contact

Jill Laing
Public and Media Relations
(902) 446-1939
Jill.Laing@corp.eastlink.ca