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FOR IMMEDIATE RELEASE
September 29, 2011

SCORECARD SYSTEMS SELECTED BY Eastlink Innovative Analysis provides one of Canada’s 50 Best with deeper customer insight

TORONTO, CANADA, September 29, 2011-- Scorecard Systems Inc., the global leader in reporting and analysis solutions for telecommunications companies, announced that it has been selected by Eastlink, Canada’s largest independent telecommunications company. 

Effective immediately, Eastlink will deploy Scorecard’s flagship analysis and commission calculation products.

“We are very pleased to announce our new relationship with Eastlink,” said Simon Marwood, Scorecard’s CEO.

“As one of Canada’s most innovative telecommunications companies, Eastlink will be provided deeper insight into the company’s business. This new partnership will allow the company to gain a truer picture of the customer experience providing them with robust, accurate and rich reporting.”

Scorecard will provide “one version of the truth” across all departments, enabling a deeper level of understanding around customer behavior patterns, while automating the commission process.

“The Scorecard solution, allows us to better understand how we can continue to refine the  customer experience in both our traditional and soon-to-be launched wireless operations,” said Deborah Shaffner, President and COO Eastlink.

“Our data quality, integrity and speed of reporting will be greatly enhanced, providing us with significantly more insight into our customer base, products and bundle performance.”

Scorecard’s applications have been deployed to dozens of carriers throughout North America and Europe and currently measure results for over 200 million subscribers.

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About Scorecard Systems

Scorecard Systems Inc. was founded in 1996 as a Business Intelligence company specializing in telecommunications, cable and broadband companies. The Subscriber Analysis Application is a robust application for delivering deeper, more accurate customer/service activity reporting.
The Commission Manager is an automated, cost-effective solution for developing, modeling, and managing sales compensation. These applications have been deployed at dozens of carriers, and measure results for over 200 million subscribers. http://www.scorecardsystems.com/

About Eastlink
Headquartered in Nova Scotia with more than 1,600 employees from coast to coast, Eastlink delivers world-class video entertainment, internet and telephone services to residential, business and public-sector customers across Canada.

Using its state-of-the-art fibre network, Eastlink offers advanced services including the best OnDemand and HD programming, High Speed Internet including our Internet 100 Mbps, competitive local telephone services, and exclusive locally produced programming via Eastlink TV.

Media Contact

Jill Laing
Public and Media Relations
(902) 446-1939
Jill.Laing@corp.eastlink.ca