*Price comparison based on "Bring Your Own Device" and wireless data pricing as of March 3, 2017 for comparable plans including 300 minutes and Unlimited Nationwide minutes, Unlimited SMS, and 2 GB of Data. Offer valid for a limited time and is subject to change without notice. All plan components and Unlimited features are applicable in Canada, unless otherwise stated. While travelling outside Canada, roaming usage is applicable. Monthly device payment applicable for customers who purchase devices with easyTab®; varies by device. Nationwide Data included within Data Plus Plans can be combined and shared among up to 5 members on the same account. Unlimited text, picture & video messaging excludes premium, and subscription-based messages.