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October 25, 2011

Eastlink returns to centre ice as platinum sponsor of Eastlink CeeBee Stars Senior Hockey Team

Newfoundland,  October 25 – The Eastlink CeeBee Stars Senior Men’s Hockey team returns to the ice this weekend to drop the puck on a rejuvenated provincial Senior Men’s Hockey league.

“We are so pleased to partner with the CeeBee Stars for a second year,” says Arthur Taylor, Regional Manager for Eastlink.

“Last year was such an exciting season. We are really looking forward to continuing our support of senior men’s hockey in Newfoundland which also enables us to contribute to important local charities like the St. Vincent de Paul Society among others.”  


The new provincial league consists of five teams: Clarenville Caribous, Corner Brook Royals, Eastlink CeeBee Stars, Grand Falls Cataracts and Mount Pearl Blades. 


Peter George, Eastlink CeeBee Stars Assistant Coach and Assistant Manager predicts that every game this season will be thrilling. “We are looking forward to this new season as fans are going to be treated to what we expect will be the best hockey ever played in Newfoundland Senior Hockey.” 


Eastlink and the Eastlink CeeBee Stars have partnered with local Powell’s supermarkets to kick off the 2011-2012 season with a food drive. Proceeds will be directed to the St. Vincent de Paul Society chapters in Carbonear and Harbour Grace and The Helping Hand in Bay Roberts.


Non-perishable food items can be dropped off at Powell’s locations in Bay Roberts, Carbonear and Harbour Grace or brought to any Eastlink CeeBee Stars home game throughout this season.

“We are proud to welcome Eastlink back as our platinum sponsor for the 2011-2012 season,” said Tracy Shute, PR Manager for the Eastlink CeeBee Stars.

"Last year, Eastlink stepped up to demonstrate their commitment to help make a positive difference in the communities they serve. This partnership is an example of that commitment.”

As part of Eastlink’s platinum sponsorship, Eastlink and Eastlink CeeBee Stars will be hosting various activities throughout the season including

·         Giveaways and contests during the home opener (with a chance to win a DVR);

·         Fan Appreciation Nights; and the very popular

·         Hockey school for local minor hockey kids.


Eastlink TV will broadcast four Eastlink CeeBee Stars home games live (Saturday nights throughout the season), all of which will be available OnDemand.  


“Senior Men’s Hockey continues to grow in popularity in Newfoundland. Last season drew huge crowds and fan support so I can only imagine what this season will bring with a whole new competitive level on the ice,” said Mr. Taylor.

The Eastlink CeeBee Stars face off against the Clarenville Caribous this Saturday, October 29.

For more information on the exciting Senior Men’s Hockey season ahead, please visit Look for a special team profile on an upcoming episode of Eastlink TV’s “My Town”.

For more information on Eastlink, please visit  

About Eastlink
Headquartered in Nova Scotia with more than 1,600 employees from coast to coast, Eastlink delivers world-class video entertainment, internet and telephone services to residential, business and public-sector customers across Canada.

Using its state-of-the-art fibre network, Eastlink offers advanced services including the best OnDemand and HD programming, High Speed Internet including our Internet 100 Mbps, competitive local telephone services, and exclusive locally produced programming via Eastlink TV.

Media Contact

Jill Laing
Public and Media Relations
(902) 446-1939